FREE: Standing Out in your Donor’s Inbox: Case Studies of Great Fundraising Emails
Tuesday, October 8, 3:00 pm to 4:00 pm Eastern
Presented by Andrea Berry
Your donors shouldn’t yawn when they open up their inbox. A strong fundraising email can breathe new life into your relationship with donors, make a powerful statement as part of a campaign, and be an inexpensive way to get extra donations when you need them most. We’ll explore case studies of clever, well developed, and successful fundraising emails from organizations just like you. Then, we’ll investigate the secrets to what made them work so well and how you can apply a similar treatment to your own fundraising emails.
About Our Presenter
Andrea Berry, Director of Partnerships and Learning, oversees Idealware's fundraising and training activities including the Field Guide to Nonprofit Software, sponsorship, corporate and individual giving, grants management and online seminars. Prior to joining Idealware, Andrea held fundraising positions in education, health research and museums and has taught math, performing arts and history in traditional and non-traditional educational settings. She brings a breadth of experience with fundraising software, particularly as it relates to small nonprofits, and has worked as a consultant with nonprofits across New England to help identify appropriate donor management software. Additionally, as a former teacher, Andrea brings front-line tested expertise in curriculum development and training.
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