Ghirardelli: Love is in the label. Make it Fair Trade!

Ghirardelli Chocolate claims to make premium chocolate by carefully selecting cocoa beans of the highest quality, but real quality should not come at the cost of environmental destruction, poverty, and bitter child labor.

Fair Trade certified cocoa guarantees that farmers and communities are getting a fair price, that no children have to work instead of going to school, and that the environment is protected. Fair Trade also ensures community empowerment and democratic decision making for the farmers.

Putting a Fair Trade label on Ghirardelli products would guarantee to consumers that Fair Trade standards are being met.

Tell Ghirardelli: It's time to put a Fair Trade label on it!

Steve Genzoli

VP, Quality Assurance / Research & Development, Ghirardelli Chocolate