Imagine your children playing with a Wi-Fi-connected doll that records their conversations--and then transmits them to a corporation which analyzes every word to learn "all of [the child's] likes and dislikes." That’s exactly what Mattel’s eavesdropping “Hello Barbie” will do if it is released this fall, as planned. But we can stop it!

Kids using "Hello Barbie"' won't only be talking to a doll, they'll be talking directly to a toy conglomerate whose only interest in them is financial. It's creepy—and creates a host of dangers for children and families.

Children naturally reveal a lot about themselves when they play. In Mattel’s demo, Barbie asks many questions that encourage kids to share information about their interests, their families, and more—information advertisers can use to market unfairly to children.

Please tell Mattel CEO Christopher Sinclair to stop "Hello Barbie" immediately.

To learn more, please visit http://www.commercialfreechildhood.org/action/shut-down-hello-barbie. (An additional 36,000 people have signed this same petition at Change.org)